{"securityAudit":null,"logoUrl":"/logos/follow-up-boss.png","id":"follow-up-boss","slug":"follow-up-boss","name":"Follow Up Boss","summary":"Real estate CRM that sorts leads and drafts follow-ups with built-in AI.","type":"paid","hasFreePlan":false,"license":null,"trust":{"status":"verified","reasons":[]},"pricing":{"model":"per_seat","basePrice":0,"perSeat":58,"perLocation":null,"estHostingMonthly":null,"label":"$58/user/mo"},"setupEffort":"medium","setupLevel":null,"aiMaturity":"ga","worksWith":[{"id":"gmail","name":"Gmail"},{"id":"mailchimp","name":"Mailchimp"},{"id":"outlook","name":"Outlook / Microsoft 365"},{"id":"zapier","name":"Zapier"}],"problemIds":["real-estate-2","real-estate-1"],"rating":null,"securityAudits":[],"url":"https://www.followupboss.com","aiCapabilities":"Built-in AI: smart summaries, smart messages (drafted replies), suggested tasks, predictive lead prioritization (fuller AI on Pro; some Grow AI relies on paid Calling add-on).","byoAiKey":false,"priceNotes":"Grow $58/user/mo billed annually ($69 monthly); Pro $499/mo for 10 users. Calling add-on $39/user.","pricingSourceUrl":"https://www.followupboss.com/pricing","priceCheckedAt":"2026-11-05","complianceFlags":[],"affiliate":false,"oss":null,"trustChecks":[{"key":"admin_verified","label":"Admin-verified listing","pass":true,"note":"Reviewed by the Catervas team: links and prices checked Nov 5, 2026","checkedAt":"2026-11-05"},{"key":"maintenance","label":"Active maintenance","pass":null,"note":"Not checked yet","checkedAt":"2026-11-05"},{"key":"security","label":"No open critical security advisories","pass":null,"note":"Not checked yet","checkedAt":"2026-11-05"},{"key":"privacy","label":"Privacy and data policy","pass":null,"note":"Not checked yet","checkedAt":"2026-11-05"},{"key":"backing","label":"Company or foundation backing","pass":true,"note":"Vendor named: Follow Up Boss","evidenceUrl":"https://www.followupboss.com","checkedAt":"2026-11-05"}],"problems":[{"id":"real-estate-1","industryId":"real-estate","rank":1,"title":"Too few deals, uneven income and a constant need for new leads","summary":"Home sales are at their lowest level since 1995, and newer agents earn very little. Most agents are solo, so a slow pipeline hits their own income and they must keep marketing.","theme":"marketing","strength":0.6,"howItHelps":"Pulls leads from any source into one CRM, routes them, and runs automated 'Action Plans' for text/email/call follow-up, so referral and repeat clients get nurtured even during a slow market."},{"id":"real-estate-2","industryId":"real-estate","rank":2,"title":"Following up on leads while you're out showing homes","summary":"Calls and web leads come in during showings and after hours. Slow or missed follow-up loses deals, and repeat and referral clients need steady nurturing.","theme":"missed-calls","strength":1,"howItHelps":"Pulls leads from any source into one CRM, routes them, and runs automated 'Action Plans' for text/email/call follow-up, so referral and repeat clients get nurtured even during a slow market."}],"integrations":[{"id":"gmail","name":"Gmail","type":"email","note":"Gmail & Google Apps, Microsoft/Office 365, calendar/email sync, Zapier, Mailchimp, Facebook Lead Ads, IDX websites, 200+ lead sources & apps;"},{"id":"mailchimp","name":"Mailchimp","type":"email","note":"Gmail & Google Apps, Microsoft/Office 365, calendar/email sync, Zapier, Mailchimp, Facebook Lead Ads, IDX websites, 200+ lead sources & apps;"},{"id":"outlook","name":"Outlook / Microsoft 365","type":"email","note":"Gmail & Google Apps, Microsoft/Office 365, calendar/email sync, Zapier, Mailchimp, Facebook Lead Ads, IDX websites, 200+ lead sources & apps;"},{"id":"zapier","name":"Zapier","type":"other","note":"Gmail & Google Apps, Microsoft/Office 365, calendar/email sync, Zapier, Mailchimp, Facebook Lead Ads, IDX websites, 200+ lead sources & apps;"}],"setupGuide":null,"reviews":[]}